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Great way to say Thank You in Social Media...


by @RockChristopher


Tis the season to talk about being thankful and share experiences with our friends

and family. There is a way to keep that Spirit of Thanksgiving going year round 

and to encourage and support others who are caring generous contributors 

in Social Media.


In addition to doing Social Good in Social Media which we do 

as a company and encourage all to do... saying "Thank You" is a simple powerful way

to show appreciate all year round. It is important to someone who mentions you or retweets your post
but, to follow them as well shows crystal clear appreciation, respect and support.


Actually I have never understood when some say they want to be involved in Social Media

or even say they are a marketing or Social Media experts yet they do NOT retweet, mention,

or follow people.


The very best gesture of "Social" interaction in addition to engaging with appreciation in 

replies or comments is to connect by following and show respect

by retweeting or mentioning others.


On the #SuccessTRAIN we encourage everyone to get involved in showing appreciation

and support for each other 365 days a year. 


#SuccessTRAIN Alliance shares a special every Monday event on Twitter and the daily #SuccessTRAIN

stream giving us all the opportunity to appreciate and support leaders, businesses, and brands locally and

around the world. 


How Can You Get Involved? It's simple. 


  1 - Search for #SuccessTRAIN in Twitter Search Box

  2 - Find the wealth of quality Tweets streaming in the #SuccessTRAIN Search Results

  3 - Follow and Retweet those who are posting the #SuccessTRAIN Tweets 

  4 - Then show appreciation to all those who participate in #SuccessTRAIN

       by Following ALL the people who Retweet or Like the #SuccessTRAIN tweets.


 See the Step by Step Illustration below as to how to find and follow those people

 who Retweet or Like the #SuccessTRAIN Tweets.


Another way to see all the people who retweet #SuccessTRAIN is to go to and find all tweets and retweets posted on #SuccessTRAIN.


It's beneficial to the people you follow and retweet to be able to grow their followers and

reach by sharing their messages, but it will also benefit you, because a high percentage of

people who you follow will in fact show you the same courtesy. You can grow your following

and tweet reach significantly by getting involved in #SuccessTRAIN and its absolutely

free. And the overall global reach of #SuccessTRAIN community is amazing! Here is an

example of #SuccessTRAIN reach in 14 hours making 61,349,840 Impressions.
See Example of Tweet Reach Here


What can you share on #SuccessTRAIN? Anything that would benefit others to succeed.


Share your messages of motivation. Post a link to your Website or Blog. Tweet about

your Brand, Books, Business, Blog, Products, Service, Videos or Events. Find true

quality connections, new followers who are leaders locally and globally that will 

see your tweets and best of all will also follow, retweet, and support you.


Use #SuccessTRAIN as your vehicle to show Thanksgiving all year round.



Happy Thanksgiving! 

@RockChristopher  &


Follow these STEP by STEP Instructions on how to Follow those who Retweet Others
on Twitter and #SuccessTRAIN.




The A. B. C. D. of Marketing Priorities in a Digital World

by Rock Christopher @RockChristopher

After years of executing mountains of advertising, PR, internet marketing and
social media plans and campaigns, I’ve made a few conclusions concerning the
critical success factors of digital marketing priorities.

A. B. C. & D. of Digital Marketing

Build your ...

A - Audience
B - Brand
C - Community
D - Digital Marketing Plan

A - Audience

You may have a great website, blog, product, or even a brilliant marketing message.
No matter how the metrics measuring tools stack up, if you don't have enough of the
right audience, you cannot create enough prospects to convert them to sales.

The SBA states that about 50% of businesses fail during the first year, most often
because they lack proper financing or a feasible marketing plan. A critical component
of a successful plan is having a strategy to build your target audience that leads to a
firm understanding of your cost of customer acquisition. 

Social media channels and social communities give an unparalleled opportunity to
build your target audience.

B – Brand

In building a brand, you must consider some critical questions.

What makes your brand stand out?
Do people connect their needs with what you offer?
What perspective does the marketplace have of your company?
More than an image ... what is your mission and do you clearly convey that message?
What does your company do uniquely that no one else does as well?
Do you know how to project the real image and message that conveys your true identity?
Finding answers to these and other important questions will begin to help you formulate a
definition of your brand. 

Take the time to create a plan and position your brand identity, including
a clear understanding of the needs of your marketplace with a mission-driven focus. 

Our company is, and our mission is to help leaders
and businesses locally and around the world to connect and thrive through social media. 
So we launched the #SuccessTRAIN global community with a vision to create
a brand with a hashtag. Then we created another hastag to explain our mission,
which is to #ThriveTOGETHER.

We will build our brand identity and mission by doing the real work of supporting leaders
and businesses with a free global alliance #SuccessTRAIN through social media events
and campaigns. Build your Audience, yes, absolutely. But know your brand and continue
to share your purpose as a company so people can identify and relate to your brand.

C - Community

Marketing communications have evolved from company-focused messages to
consumer-driven responses that identifies the real needs and demands of the marketplace.

Essentially, knowing the need and meeting the need of the consumer has always been
the right path, but now it’s becoming more than company-to-consumer engagement or one on one.

The emerging trend is Communities of people becoming a more unified voice because
we can hear them now as a Community voice through social media. For example,
we see it frequently in trending hashtags.

Seek out the social communities that are best suited for your product or service,
and find new ways to reach them.  We should not ignore this avenue of reaching
customers, selling customers, and even offering customer service. 

Marsha Collier states, in reference to her book, The Ultimate Online Customer Service Guide:

"Now, businesses all over the world have the opportunity to grow in the online realm,
but this does not mean that because they do not meet their customers face to face
they should ignore the importance of community."

Marketing today must focus more on the affinity markets through established communities. 
The good news is, there are clear channels through social media and digital marketing to reach
these communities.

Consider forming your own Community.  Start by searching and sourcing Social Media
niches, established lists, and affinity groups seeking solutions that your product or service can resolve.

D - Digital Marketing Plan

The Beatles sang "There's going to be a revolution," and we can be sure there is one
called digital marketing. It can not be ignored or denied. But one thing is certain about digital marketing:
there is uncertainty of exactly how to be successful or to see a return on investment. 

Write a plan. Take it seriously, and take the time to think and execute the building of your 
A-Audience, B-Brand, and C-Community. That is your starting point. 

A scalable executable digital marketing plan will go beyond defining mission and growth strategy. 
It should be a plan of action for all digital devices, utilizing the best social media platforms and applications.
It should give the exact methods and tactics that will help you engage and involve your Audience, eloquently
position your Brand, and include a long-term method of building an influential Community. 

Do this and break the barriers that may challenge and confine you in social media.


Rock Christopher
President of 
Founder of #SuccessTRAIN, in strategic partnership with,
would like to help you break those barriers. Contact us for a free consultation
when you are ready to simplify your digital marketing journey.





#SuccessTRAIN - A Better Way to Thrive! - #ThriveTogether

For those of you on Twitter please join us on our new Global Brand and Business Networking Community #SuccessTRAIN - See more information here:

#SuccessTRAIN is an alliance of people dedicated to following, retweeting, networking, engaging, and supporting your Brand or Business as well as positive #Success and motivational messages. We plan to promote this event each Monday from about 7AM to 7PM ET. Last week we had a remarkable turnout and result with a worldwide reach of 32 Million accounts globally. I hope you all consider Tagging or Retweeting your Brand or Business promotions with #SuccessTRAIN.

#SuccessTrain was created by Rock Christopher and  Net Ventures Marketing, LLC @NetVentures. Rock still owns and operates as well. The two companies are working together as Strategic Partners.  Thank you and we hope to see you on the #SuccessTRAIN soon. We believe that the simplicity of connecting real-time on Twitter with a local and global group of people dedicated to supporting your brand or business through Retweets could be a powerful way for you to promote yourself or business and gain tangible leads. Let's #ThriveTogether on the #SuccessTRAIN


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